Facebook & Google Ads for Edmonton Businesses
Edmonton Digital Advertising Services
Ads That Actually Help Businesses Grow
Stop paying for clicks that never turn into real business.
High Level Marketing helps businesses generate qualified leads, phone calls, bookings, and sales through strategic digital advertising campaigns built around real business goals — not vanity metrics.
We manage Google Ads, Meta Ads (Facebook & Instagram), YouTube Ads, remarketing campaigns, local advertising strategies, landing pages, conversion tracking, and ongoing optimization.
Whether you need more HVAC leads, service calls, consultations, ecommerce sales, or local visibility, we build campaigns designed to produce measurable results while protecting your budget from wasted spend.
Platforms We Manage:
- Google Search Ads
- Google Display Ads
- Google Local Services & Maps Visibility
- YouTube Ads
- Facebook Ads
- Instagram Ads
- Retargeting Campaigns
- Lead Generation Campaigns
- Landing Page Campaigns
- Call Tracking & Conversion Tracking
- Cross-Platform Advertising Strategies
Book a Discovery Call
We’ll review your current advertising, website, tracking, and opportunities.
Digital Advertising Built Around Real Business Goals
A lot of businesses try digital ads once, get poor results, and assume advertising “doesn’t work.”
Usually, the issue is not the platform.
It’s the strategy.
Many campaigns fail because:
- there’s no clear targeting strategy
- landing pages are weak
- tracking is incomplete
- budgets are spread too thin
- campaigns are unmanaged after launch
- agencies optimize for clicks instead of revenue
- ads are disconnected from the overall business
We take a different approach.
Our goal is to help businesses build a complete digital advertising system that supports long-term growth — not short-term spikes.
That means looking at:
- who you actually want to attract
- what services are most profitable
- where customers are searching
- how leads are being converted
- what happens after someone clicks
- how advertising connects with your website, SEO, social media, and reputation
Because successful advertising is rarely just “running ads.” It’s making them part of your system.
Our Digital Advertising Services
Our website care plans are built for business owners who want peace of mind, technical support, and a website they do not have to babysit.
Google Ads Management
Show up when people are actively searching for your services.
Google Ads can be one of the highest-intent advertising channels available because customers are already looking for solutions.
We focus on:
Qualified new leads
Lower wasted ad spend
Stronger conversions
Monthly reporting
Google Ads Services Include:
- Search Campaigns
- Call Campaigns
- Display Ads
- Remarketing Campaigns
- YouTube Advertising
- Landing Page Recommendations
- Keyword Research
- Competitor Analysis
- Conversion Tracking Setup
- Negative Keyword Optimization
- Ongoing Campaign Optimization
- Budget Management
- Monthly Reporting
Meta Ads (Facebook & Instagram Advertising)
Meta Ads are one of the best ways to build awareness, stay top of mind, and generate demand locally.
While Google captures existing intent, Meta helps create it.
This is especially powerful for businesses that rely on:
- local brand awareness
- repeat visibility
- promotions
- seasonal services
- trust-building
- visual services
- lead generation
- remarketing
What Makes Meta Ads Work:
Strong creative and copy
Audience strategy
Consistent testing
Landing page alignment
Meta Ads Services Include:
- Facebook Ads
- Instagram Ads
- Lead Generation Campaigns
- Awareness Campaigns
- Retargeting Campaigns
- Traffic Campaigns
- Offer Campaigns
- Audience Building
- Pixel Setup
- Conversion Tracking
- Creative Direction
- Ad Copywriting
- Campaign Optimization
YouTube Ads
Video advertising can create massive visibility when used strategically.
YouTube Ads can help businesses:
- increase local awareness
- explain services visually
- build trust faster
- stay top of mind
- support remarketing efforts
- educate customers before they call
YouTube Ads Work Well For:
Trades & contractors
Healthcare & professional
Local retail services
Service businesses
YouTube Ad Services Include:
- Video Ad Strategy
- Audience Targeting
- Campaign Setup
- Retargeting Campaigns
- Skip Ads
- In-Stream Ads
- Video Discovery Ads
- Performance Optimization
- Reporting & Analytics
Landing Pages & Conversion Optimization
Running ads to a weak page wastes money.
One of the biggest problems we see is businesses paying for traffic while sending visitors to pages that are unclear, outdated, slow, or difficult to convert from.
Advertising performance depends heavily on what happens after the click.
We help improve:
- landing page clarity
- mobile experience
- call-to-actions
- trust signals
- service positioning
- page speed
- lead flow
- conversion structure
Because better conversion rates often reduce advertising costs over time.
Conversion Tracking & Analytics
If tracking is inaccurate, advertising decisions become guesses.
We help businesses properly track:
- form submissions
- phone calls
- booked appointments
- purchases
- lead sources
- campaign performance
- conversion paths
This includes setup and integration with:
- Google Analytics
- Google Tag Manager
- Google Ads Conversion Tracking
- Meta Pixel
- Call Tracking
- Search Console
- Consent Mode & Privacy Compliance
Accurate tracking helps businesses make smarter marketing decisions and avoid wasting budget on campaigns that only appear successful on paper.
Remarketing Campaigns
Most visitors do not convert the first time they see your business.
Remarketing helps keep your business visible after someone visits your website, interacts with your ads, or engages with your content.
This can significantly improve:
- conversion rates
- brand recall
- lead quality
- customer trust
- return on ad spend
We build remarketing systems across:
- YouTube
- Display Networks
Industries We Commonly Help
We frequently work with businesses such as:
HVAC Companies
Trades Businesses
Professional Services
Contractors
Manufacturers
Medical & Dental Clinics
Real Estate Professionals
Automotive Businesses
Construction Companies
Landscaping
B2B Companies
Personal Brands
Our focus is typically businesses that want long-term growth and need a marketing partner, not just someone to run a single ad.
Why Businesses Choose High Level Marketing
We Focus on Business Outcomes
We care about:
- lead quality
- revenue potential
- cost efficiency
- scalability
- long-term growth
Not just impressions and clicks.
We Understand the Full Marketing System
Advertising does not exist in isolation.
Your website, SEO, reputation, social media, tracking, messaging, and follow-up process all affect performance.
Because we also build websites and manage broader marketing systems, we can identify problems that many ad-only agencies overlook.
We Prioritize Clarity & Communication
Many businesses feel frustrated because they never fully understand what their marketing company is actually doing.
We aim to keep communication practical, transparent, and grounded in real business impact.
We Build Long-Term Relationships
Our goal is not short-term campaign spikes.
We want to help businesses build a stronger online presence that compounds over time.
We Handle the Whole Advertising Process for You
From strategy to results—we’ve got it covered:
Discovery & Business Review
We learn about:
your services
margins
goals
competitors
market
current marketing
customer journey
Strategy Development
We identify:
best-fit advertising platforms
campaign opportunities
targeting strategy
conversion opportunities
landing page recommendations
tracking requirements
Campaign Setup
We build:
campaigns
audiences
tracking
ad creatives
conversion systems
reporting systems
Launch & Optimization
We continuously monitor and improve campaigns based on:
lead quality
conversion rates
search terms
audience performance
click-through rates
cost efficiency
business results
Reporting & Ongoing Improvement
We provide ongoing reporting and strategic recommendations to help improve campaign performance over time.
Frequently Asked Questions
How much should I spend on digital advertising?
This depends on your industry, competition, goals, and market size.
Some local campaigns may start relatively small, while highly competitive industries often require larger budgets to generate meaningful traction.
We help businesses determine realistic advertising expectations based on their goals and market conditions.
Which platform is better: Google Ads or Facebook Ads?
They serve different purposes.
Google Ads typically captures existing demand, while Facebook and Instagram Ads help create awareness and stay top of mind.
Many businesses benefit from using both strategically.
How long does it take to see results?
Some campaigns generate leads quickly, while others require time for optimization and data collection.
In many cases, the first 30–90 days are focused on refining targeting, improving conversion quality, and building campaign stability.
Do you require long-term contracts?
We prefer long-term partnerships because advertising performance improves with optimization over time, but we focus on building relationships through results and communication rather than pressure.
Do you manage the ad spend too?
Yes. We manage campaign strategy, setup, optimization, and reporting.
Advertising spend itself is paid directly to the advertising platforms.
Can you help if our current campaigns are underperforming?
Yes.
We frequently help businesses audit and improve existing campaigns by identifying issues related to targeting, conversion tracking, landing pages, budget allocation, messaging, or campaign structure.
Can you build landing pages too?
Yes.
Because we also specialize in websites and conversion-focused design, we can help improve or create landing pages that better support advertising performance.
Can you help if our current campaigns are underperforming?
Yes.
We provide reporting focused on practical performance indicators such as leads, conversions, campaign trends, and opportunities for improvement.