About High Level marketing
Good business deserves a strong online presence.
You’ve worked hard to build your business, earn your customers’ trust, and establish a reputation for doing good work. Your online presence should reflect that.
High Level Marketing is an Edmonton-based website design and digital marketing agency helping businesses build, manage, and improve how they show up online.
We bring together website design, social media management, search engine optimization, digital advertising, and ongoing website care to help businesses look professional, stay visible, and connect with the right customers.
But our role goes beyond providing marketing services.
We’re a local team that gets to know your business, offers practical advice, and takes responsibility for the work you trust us to handle.
Your business is your expertise. Helping it succeed online is ours.
Our Story
Built in Edmonton. Built for business owners.
High Level Marketing was founded in Edmonton in 2019 by Sarah Van Dusen and Chris Bolseng, with a shared belief that good businesses deserve marketing that reflects the quality of their work.
We saw businesses with strong reputations, experienced teams, and loyal customers whose websites and marketing weren’t telling the whole story.
Sometimes the website was outdated. Sometimes social media had fallen behind. Other times, business owners had invested in marketing without a clear understanding of what was being done or whether it was helping.
Often, the challenge wasn’t a lack of ideas. It was finding the time, expertise, and dependable support to put those ideas into practice.
We built High Level Marketing to help close that gap.
Our name is inspired by Edmonton’s historic High Level Bridge, a familiar part of the city we call home. It’s a connection to our local roots and a reminder of the relationships we want to build with the businesses around us.
Since 2019, we’ve grown into a team of designers, marketers, and creative professionals supporting businesses across Edmonton and beyond.
Our purpose remains the same: help good businesses present themselves well, reach more people, and make better use of the opportunities available online.
More Than a Marketing Service
A team that understands the bigger picture.
Your website, social media, search visibility, and advertising all influence how people discover and evaluate your business.
When those pieces are disconnected, opportunities can be missed. When they work together, they help create a stronger, more consistent experience for your customers.
We help businesses connect those pieces through:
- Website Design: Professional, easy-to-use websites built around your customers and business goals.
- Social Media Management: Planning, creating, publishing, and managing content that keeps your business visible and engaged with its audience.
- Website Care & Hosting: Ongoing maintenance, updates, security, and support to keep your website working reliably.
- Search Engine Optimization: Improving your website’s structure, content, and visibility so customers can find you more easily.
- Digital Advertising: Google and Meta advertising campaigns designed around your goals, audience, and budget.
Not every business needs every service.
We start by understanding what you’re trying to accomplish and recommend the work that makes sense for your situation.
Our goal isn’t to make marketing more complicated. It’s to make it more manageable, more consistent, and more useful to your business.
Who We Work With
Experienced business owners. Growing businesses. Real-world challenges.
We work primarily with small and mid-sized businesses in Edmonton and surrounding communities, including Sherwood Park, St. Albert, Beaumont, Leduc, and the greater Edmonton region.
Our clients come from a range of industries, including construction, skilled trades, manufacturing, professional services, retail, education, and other service-based businesses.
Many have built their businesses through years of hard work, referrals, and customer relationships.
They know their industry. They know their customers. And they recognize that maintaining a strong online presence takes time and attention they can’t always spare.
Some come to us for a new website. Others need consistent social media, better search visibility, or someone dependable to manage their existing website.
Whatever brings them to us, we approach the relationship the same way: understand the business first, then build a practical plan around its needs.
What We Believe
Good marketing starts with good business relationships.
These values shape the work we produce and the relationships we build.
Integrity
We believe in straightforward advice, realistic expectations, and doing what we say we’ll do. If something isn’t the right fit for your business, we’ll tell you.
Authenticity
Your business has its own people, personality, strengths, and story. Your marketing should reflect those things rather than sound like everyone else in your industry.
Collaboration
You bring the knowledge of your business. We bring the creative, technical, and marketing expertise. The best work happens when those perspectives come together.
Care
A website isn’t finished simply because it launches, and a marketing strategy doesn’t succeed because someone wrote it down. We believe in consistent attention, responsible management, and improving things over time.
How We Work
Practical advice. Clear communication. Consistent follow-through.
We don’t believe in making marketing more complicated than it needs to be.
Our approach starts with listening.
We want to understand what your business does, who your customers are, what makes you different, and what you’re trying to achieve.
From there, we identify opportunities, establish priorities, and recommend solutions that fit your goals and resources.
We explain our recommendations in plain language, involve you in important decisions, and keep you informed as work progresses.
We also recognize that businesses change. New services are introduced, markets shift, and priorities evolve. We want the work we do together to remain useful as your business grows.
For us, a successful relationship isn’t just delivering a project.
It’s becoming a team you feel comfortable calling when you have a question, a challenge, or a new idea.
Meet the High Level Marketing Team
Real people behind the work.
We’re a small Edmonton team with a mix of marketing, design, technical, and creative experience.
Each person brings different strengths to the work we do, but we share a common commitment to doing good work and treating our clients’ businesses with care.
Sarah Van Dusen—Co-Founder & Marketing Director
Sarah brings more than 20 years of marketing experience to High Level Marketing, helping businesses develop clearer strategies, communicate their value, and connect with their audiences.
With diplomas in Business Management and Business Marketing, along with additional training in search engine optimization and social media, she combines formal education with extensive hands-on experience.
Her background includes advising businesses throughout Edmonton and Western Canada, delivering marketing education, and contributing expertise to discussions about online search and digital visibility.
At HLM, Sarah leads marketing strategy, social media, messaging, and client relationships. She has a particular talent for helping businesses find an authentic voice and turn their expertise into content people want to engage with.
Outside of work, Sarah is a film and comic book enthusiast who enjoys connecting with people and sharing ideas.
Chris Bolseng—Co-Founder & Creative Director
Chris brings more than a decade of design experience and a practical, systems-focused approach to website development and digital marketing.
He leads website strategy, design, and technical implementation at High Level Marketing, with an emphasis on creating websites that are easy to navigate, represent businesses professionally, and support meaningful business goals.
His work extends beyond visual design into website performance, usability, hosting, security, and the systems that keep a business’s online presence functioning.
Chris enjoys helping business owners understand their options, solving technical challenges, and finding ways to make websites and marketing easier to manage.
Outside of HLM, he’s an Edmonton Oilers fan, musician, and creative problem-solver who rarely runs out of ideas for the next project.
Liam Koleric—Graphic Designer
Liam is a graduate of NAIT’s Visual Communications program and contributes graphic design, website production, and creative content to the HLM team.
He helps turn ideas into polished visual materials, from website layouts and graphics to digital content that supports our clients’ brands.
With a strong interest in illustration, design, and digital media, Liam brings creativity, attention to detail, and a willingness to explore new techniques to every project.
Outside of work, he’s an enthusiastic gamer, particularly when it comes to Gran Turismo, and enjoys creating original artwork and illustrations.
Ketara Hannouche—Social Media & Content Coordinator
Ketara helps bring our clients’ stories, services, and personalities to life through social media and digital content.
Working alongside our marketing and creative team, she supports content planning, writing, social media coordination, and the consistent execution that helps businesses stay connected with their audiences.
Her role combines creativity with organization, helping ensure our clients’ content remains relevant, engaging, and aligned with their businesses.
Kyle Shuya—Marketing Coordinator
Kyle supports the HLM team with marketing coordination, content, and client-related projects.
With a background in business and marketing studies at MacEwan University, he brings a thoughtful, collaborative approach to supporting the day-to-day work that keeps projects moving.
Kyle enjoys combining creative ideas with practical execution and helping clients communicate more effectively with their audiences.
Outside of work, his interests include music, hockey, movies, and spending time outdoors.
Proud to Be Part of Edmonton
Our community matters to us.
High Level Marketing is an Edmonton business, and we’re proud of the community that has supported our growth.
We believe successful businesses have an opportunity to contribute beyond their own day-to-day work.
Over the years, we’ve supported local organizations and community initiatives, including Teeing Up for Kids and Daniel’s Place YEG.
Whether through sponsorship, creative support, or getting involved in local initiatives, we value opportunities to contribute to organizations making a positive difference.
We also believe in supporting the businesses around us. When local companies succeed, they create jobs, strengthen neighbourhoods, and help make Edmonton a better place to live and work.
That’s something we’re happy to be part of.
What Our Clients Say
Relationships built on trust.
Stephanie Tostowaryk
Branded by Toast
“If you’re looking to grow your business, I highly recommend High Level Marketing.
Their team is not only personable, creative, and passionate but they are a no fluff agency that truly cares about their customers.
High Level Marketing offers flexible service options for various budgets, including Google ads, social media marketing, web design and more.
Their expertise in graphic design has significantly enhanced my banners, and they take the time to guide me through each change, so I can improve my own skills and understand each decision.
What sets them apart is their ability to help businesses discover an authentic and personal voice in marketing, moving away from generic industry talk. Their coaching in social media has helped me to create impactful posts with higher views, increased engagement, and a stronger connection with my community.
Beyond their offered services, they provide valuable business advice, facilitate meaningful collaborations, and maintain a positive attitude that makes every interaction a delight.
If you want to stand out with a brand that is authentic to you, the team at high level is ready to support, cheer you on, and help you level up.”
—Stephanie Tostowaryk, Branded by Toast
Let’s Talk About Your Business
Good marketing starts with a conversation.
Whether you’re considering a new website, looking for help with social media, or simply want to understand where your online presence could improve, we’re happy to talk.
We’ll listen, ask questions, and help you identify a sensible next step.
No unnecessary complexity. No pressure to purchase services you don’t need.
Just a conversation about your business and how we might be able to help.